AFTERNOON SOIREE

on June 21, 2022

Many things have been missed since the pandemic, which has been running for over two years. One of them is togetherness and direct interaction with our closest people. Meeting virtually can be a surefire step in maintaining togetherness without avoiding social restrictions. This is what one of the Friends of Voila, Anggie Rassly, does in order to stay in touch with her social gathering group called Banana.

In line with Banana's big desire to hold a meeting in person, voila.id decided to hold an Afternoon Soiree event at the voila.id's Jakarta store, Jl. Sultan Iskandar Muda No. 18G, Kebayoran Lama, South Jakarta, on Saturday, June 11, 2021. In addition to hosting Anggie Rassly for the Afternoon Soiree event, voila.id also appointed model, influencer, and philanthropist Selly Wilson, who is also a member of Banana social gathering, as the host for this intimate event.

"It was an enjoyable event because we haven't seen each other in a long time," said Anggie Rassly regarding the Afternoon Soiree event. "Now imagine for a whole year we never met, just virtually. So today, no one stops talking to each other. From asking for news to gossip to shopping; I'm pleased today," she continued regarding the impression of this celebration.

Apart from having intimate conversations, all guests took a closer look at voila.id as the #1 Multibrand Store in Indonesia. It is also introducing the fresh look of the voila.id's Jakarta store, which now has two sections; women on the first floor and men on the second floor. Guests were invited to see some of the top brand products on voila.id, such as Hermès, Chanel, Christian Dior, and Louis Vuitton. Afternoon Soiree's excitement continued when guests were invited to participate in mini-games involving all guests.

"Today, my friends and I from social gatherings have not gathered together while shopping at voila.id," said Selly Wilson. "It's fascinating today because we are getting special vouchers, and there are 'best-dressed' nominees who get gifted bags. So it's amusing to get together and shop here," she continued.

Not only that, but guests are also invited to check the health of their facial skin and discuss with the team from Lancome what facial health products are suitable to be applied.

As the host of this afternoon's event, Zoey Rasjid, Head of Marketing Communications of voila.id, also introduced the three new voila.id's Instagram accounts to the guests, namely @voilalux, @thevoilaedit, and @voilatime. @voilalux is a special platform for voila.id to display the latest updates on a variety of top brands' products, namely Hermès, Chanel, Christian Dior, and Louis Vuitton. Meanwhile, @thevoilaedit is the latest source of information on voila.id products that are targeted and appropriate to the youth market, such as A.P.C, COMME des GARÇONS, Miu Miu, Goyard, Theory, Boyy, and Yuzefi. @thevoilaedit can also be a source of inspiration in mixing and matching various products found on voila.id. Meanwhile, @voilatime is voila.id's communication medium for displaying a wide selection of authentic watches, such as Patek Philippe, Hublot, Franck Muller, and Rolex.