Collections and contents to explore
Il Gufo
Il Gufo is a children’s fashion brand that is not only about luxury kidswear, but also about the people behind it. Founded by Giovanna Miletti in 1980 as a small family business, it is now run by her children, Alessandra and Guido Chiavelli, who carry the company’s vision forward in a modern way. Family values form the foundation of the company’s culture and are reflected in every product, passed down from generation to generation, from mother to daughter.
Il Gufo has since become an international brand with its headquarters in Asolo. The brand operates a network of single-brand and multi-brand stores around the world. Its core philosophy lies in the use of high-quality materials, ongoing textile research, and meticulous attention to even the smallest details.
Il Gufo collections are available in some of the most prestigious stores across Europe, Russia, the United States, and the Far East, as well as through leading global e-tailers. Today, export sales account for 60% of the company’s total revenue.